Category: Advertising

Coffee Time Talks Program Series [April-June 2017]

A programming series (targeted to adults and active seniors) focused on three distinct lifelong learning topics: health and wellness, technology, and the humanities. This series was hosted throughout the…

Creating a Partnership with The New York Times for Libraries [Fall/Winter 2016]

Creating a Partnership with The New York Times for Libraries [Fall/Winter 2016]

Created in cooperation with The New York Times to assist in the promotion of Times-powered digital resources and services available at the Somerset County Library System of New Jersey; Fall/Winter 2016.

The Art of French Cooking with Julia Childs [October 2016] created by Carolann DeMatos

The Art of French Cooking with Julia Childs [November 2016]

Created to support a historical reenactment series highlighting the life and accomplishments of famed chef Julia Childs (portrayed by actor Linda Kenyon) targeted to adults, and hosted at two branches of the…

Haunts & History: October 2016 Programming Highlights created by Carolann DeMatos

Haunts & History: Explore Bone-Chilling and Suspenseful Stories [October 2016]

Created to support October Halloween programming (targeted to adults and families with older children) hosted within four branches of the Somerset County Library System of New Jersey; Fall 2016.

Comic Con hosted at SCLSNJ (2016) - created by Carolann DeMatos of Wonderpug Graphics

Comic Con hosted at SCLSNJ [March 2016]

Comic Con library event identity created by Carolann DeMatos in partnership with the Somerset County Library System of New Jersey (SCLSNJ). This event was targeted to adults, teens,…

Edison Concours: Classic Car Show Logo Design + Brand Identity

Edison Concours: Classic Car Show Logo Design + Brand Identity

Over the past several months, I have been working closely with a number of different foundations (the Edison Innovation Foundation, the Llewellyn Park Preservation Foundation, and Thomas Edison…

National Library Card Sign Up Month @ SCLSNJ [2015]

National Library Card Sign Up Month @ SCLSNJ [2015]

In September 2015, Somerset County Library System of New Jersey partnered with 68 County businesses for Library Card Sign Up Month. The businesses agreed to offer an exclusive…

2015 NJLA Award-Winning PR and Marketing Campaign: Information Literature

A Public Relations & Brand Definition Case Study: Exploring NaNoWriMo [2014]

According to non-profit organization NaNoWriMo.org, National Novel Writing Month (shortened to NaNoWriMo) is a “fun, seat-of-your-pants approach to creative writing”. Participants are encouraged to write 50,000-words from November…